Base Layer
At its base lies Family, understood in its widest and most inclusive sense, anchoring every creation with warmth and depth.
Be yourself with each breath
“I want the perfume to affect you to the depths of your soul — to speak about the personality and reflect uniqueness. A scent can tell a lot: who we are, how we feel, how we think, how we behave. It can even reveal facets that of ourselves that we may not have noticed before. Every ingredient and every moment counts...“
founded in the ancient and bohemian streets of Old Jaffa
Zielinski & Rozen is a niche perfume brand whose roots date back to 1905. The brand’s history at the same time is the history of the family because its name comes from two surnames that matter deeply to its founder and the only perfumer Erez Rozen. Zielinski is his mother’s maiden name. Rozen is his father’s.
The journey of Zielinski & Rozen is carried forward by Erez and Lea Rozen, a couple not just in life but in their shared passion for perfumery, along with their three daughters. Together, they blend their insights, crafting scents that transcend typical gender narratives to celebrate each person’s individuality. Their creations are not about conforming to stereotypes but celebrating the unique stories and evolving characters of those who wear them.
At the core of Zielinski & Rozen is a belief in the fragrance pyramid—a framework illustrating how a scent unfolds layer by layer.
Mid Layer
The middle tier celebrates the courage to explore the uncharted, to forge a unique path where few have ventured, embodying the spirit of individuality and the bravery to think differently. It’s about being in harmony with the world yet distinctively oneself.
Top Layer
Crowning the pyramid is the ultimate joy in becoming an integral part of cherished moments for those who embrace Zielinski & Rozen. It’s the satisfaction of knowing that, through their choice, people allow the brand to touch their lives, weaving its essence into their personal stories and memories.
When Art meets Zielinski & Rozen
Brand collaborates with renowned artists, whose works can be found in Zielinski & Rozen stores and corners. The brand's products can also be found in museums, theaters, and other cultural institutions. Notable partnerships include collaborations with Teatro alla Scala, The Vienna State Opera, Les Jardins d'Etretat, Carpenters Workshop Gallery, and etc. They play an important role not only in building a strong community around the brand and its values but also allow our audience to experience the brand's philosophy beyond the store's walls.
Music is also an integral part of Zielinski & Rozen. Various musicians have created playlists especially for the brand's spaces. One of these playlists, a jazz selection by composer Avishai Cohen, is included in our candle set.
